Sunday, June 22, 2014

Unforgiving Social Media

More than anything else, there is one thing more important for companies is to maintain their social status.

No matter what the cause of the dissatisfaction or lack of service. If they do it right on the Social Media Platform. They can be sure that they are safe. One would not know the flaws or the shortcomings of a company without using it. Existing customer's testimony is about 80 percent exaggeration. So that doesn't count but for a potential customer base, it may damage their perception forever.

Now, coming to my case. I ported a number from the ever pathetic Reliance to Airtel. I am an iphone user for which I need a MicroSIM instead of the regular SIM for the old phones.

Since, the SIM card I got from the dealer gave me the normal SIM card. I decided to be the engineer and chopped it fit into the SIM card cabin. All well, not quite though. As soon as I restarted my phone. It said INVALID SIM. I tried again and again but with no results. Then I decided to go to the nearest Airtel office. To add to my despair. They asked me to go to the another branch office and get a new SIM for myself. The one good thing that they did was helping me activate my number.

Went to the other store and gave them the docs along with the SIM replacement fee. I was told that it would be done in about 4 hours. The next morning has arrived but there are no signals. It was just like the Big American Dream which almost ends in heartbreak for most of the immigrants.

Coming to social media, I am actively participating on twitter and I tweeted Airtel about it and there was a response within 10 minutes asking me to send a direct message to them with an alternate number. Impressive. I sent the message and got another reply within 10 mins.

Well my time was not over. Nothing happened after another tweet and a plausible auto reply of getting back at me.

I had to go to the same store back again and come back with a resolution.

It doesn't matter that I had to go to the store for a resolution. I am totally fine with it. My concern is why AirTel would promise on a resolution and back out again and again on Social Media. Was it just to show that they are active and working hard to resolve the customer's issues. Plainly, they aren't.

Not the kind of service that I hoped for but you gotta live with it. Airtel left me disappointed.

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